My friend Mick Phythian picked up a very useful motto/warning for anyone promoting e-government projects a while ago. To government, your time is worth £Zero – and this is why e-government fails.

A good democracy has to value everyone's time properly (click for pic credit)

This explains why a very sharp idea that Dave Briggs has been working on recently – promoting the notion of ‘Microparticipation’ with a dedicated idea-site here – is so important.

We are, after all, being gently forced to comply with other people’s procedures where it is in their interest to invest in this compulsion (or ‘nudging’ as it is gently put).

This is the whole trajectory of the World Wide Web – from the first release of HTML scripts and early browsers in the early 1990s, through the progressive development of website coding and site-building tools, the burgeoning science of Accessibility, Usability and the ‘Semantic Web’ through to the aggressive mainstreaming that it has undergone in recent years as social media has dragged billions of people into compliance with the web. Social media is a conspiracy to dovetail all of our economic activity with the processes of the organisations that invest in online applications.

By ‘compliance’ I don’t just mean the ‘compliant code’ beloved of good web-designers. I mean our social compliance. We go to our local bank or town hall less often these days – we often go to their website, comply with their security procedures and fill out forms that are convenient for them – as suppliers – so that they can reduce ‘avoidable contact’ and thereby be more efficient.

In theory, this benefits shareholders and ratepayers respectively. But I’m waiting for a conspiracy theorist to start kicking up about this. One could take the view that this quote from the 19th Century Anarchist Pierre-Joseph Proudhon could apply equally to our relationship with corporations today:

“To be governed is to be watched, inspected, spied upon, directed, law-driven, numbered, regulated, enrolled, indoctrinated, preached at, controlled, checked, estimated, valued, censured, commanded, by creatures who have neither the right nor the wisdom nor the virtue to do so.

To be governed is to be at every operation, at every transaction noted, registered, counted, taxed, stamped, measured, numbered, assessed, licensed, authorized, admonished, prevented, forbidden, reformed, corrected, punished.

It is, under pretext of public utility, and in the name of the general interest, to be placed under contribution, drilled, fleeced, exploited, monopolized, extorted from, squeezed, hoaxed, robbed; then, at the slightest resistance, the first word of complaint, to be repressed, fined, vilified, harassed, hunted down, abused, clubbed, disarmed, bound, choked, imprisoned, judged, condemned, shot, deported, sacrificed, sold, betrayed; and to crown all, mocked, ridiculed, derided, outraged, dishonoured.

That is government; that is it’s justice; that is it’s morality.”

OK. That’s all probably a bit OTT. But where it matters, the business logic behind usability is very strong. Make it easy and attractive for people to comply and they are more likely to do so.

But in a democracy, this is a double-edged sword. If an organisation or government ask us for our opinion, or evidence, without it being a low-cost exercise for us, they will get hugely unrepresentative responses. They will get responses from…

• the time rich
• commercial lobbies
• individuals with a vested interest in a particular issue (this can be financial, cultural, ideological or faith-based, for example)

Of course democracies can’t afford to pay the public all of the time (though the use of commercial polling firms and focus groups are a well-established way of consulting the public). Increasingly, we are going to be asked to participate in government.

It is for this reason that it is vital that quick light responses are sought. That people seeking feedback are prepared to invest in ways of going to where the public already are and making it quick and easy to comply with their requests.

Last week, I posted a list of attributes that a good democracy could have – attributes that I beleive would be accepted accross the political spectrum – and ones that most liberal democracies could do a lot better on. Of my original 17 points, eight would be directly served if Microparticipation were to become a mainstream idea (no17 in particular). They are…..

1)      Wider participation in policy formation is a good thing – it increases the public stake in collective decision-making

2)      A more diverse polity reflecting a greater panorama of perspectives can only improve democracy

3)      Decision making should not be dominated by people who have more time or wealth than others

6)      People with a vested interest in particular outcomes should never have the capacity to crowd out people with mild preferences

7)      For deliberation to work, doubt and equivocation must be encouraged – and not crowded out by ‘conviction’

10)   Interest groups are good at achieving their aims at the expense of everybody else. These powers must be counterbalanced

11)   Media owners should have no more influence on policymaking than anyone else. Their abuse of this power should be challenged

17) Broad participation requires investment. Those asking questions have a duty to make it very easy and attractive to answer

There is one other factor here: Democratic deliberation is better when people who are uncertain, disinterested and equivocal can dominate the conversation. I’ve argued it a number of times here before [example]. My own most oft-repeated quote at the moment is from Darwin: “Ignorance more frequently begets confidence than does knowledge.” – and my favourite Wikipedia link is to this page about the Dunning-Kruger effect. (Shorter version: certainty is a bad thing!)

Mark Pack has a very good post up on Lib-Dem Voice – advice for budding politicians: ‘30 things every would-be politician should do this summer‘ (he was inspired by a similar post for aspiring journalists elsewhere).

I really don't know if Niccolò would endorse this advice...

Thirty is a big number – too big for me. But I’ve got a few observations that I’ve been working on that I’d like to offer – in beta – that are intended to help people who are already politicians adapt to the way that interactivity has changed the way that public life is conducted.

There are new possibilities, pitfalls and expectations that need to be met. Here are my ten (draft) ground rules for interactive public representation.

Some of them involve a fundamental rethinking of the standard advice that has been offered to young politicians through the ages:

1. Cut your workload by effective listening. A lack of thinking-time results in indecision and procrastination. Find ways of asking for solutions to small problems and internalising the answers without it disrupting your work. Establish a network of informers – people who will give you short summaries of the key questions that you are facing and answers to little questions. A briefing on how you consume shared information will help here. This is what Twitter can do for you.
2. Build a network of people that you deal with. Social networks are important – they ensure that you have a well of goodwill to draw upon. New technologies allow you to stay in the peripheral vision of large numbers of people. You can even approach a sub-set of your networks and invite them to take very simple steps that will promote your work more widely. To join your ‘relay team’.
3. Find ways of keeping that network informed without doing any extra work. Increasingly, you can show your networks that you’ve read / done / attended something by adapting your personal systems. Many effective communicators use social networking tools effortlessly once they’ve investigated how some APIs and RSS feeds work (you can ask a social media geek to spend a short time sorting this out for you if you need to). This can effortlessly solicit useful recommendations and let the people who work with you know what you’re really interested in. Remember, we all vastly overestimate how much the people we need to know about us actually do know.
4. Switch ‘broadcast’ off. There are ways of effortlessly providing your network of informers with positive feedback and evidence that you have heard them. This will motivate them to provide you with more, better information. The really valuable thing that social networks offer is a cluster of articulate people that you can eavesdrop upon (in a non-sinister, non-intrusive way, naturally). Broadcast is becoming less useful to you anyway for reasons that I’ll come to shortly.
5. Don’t ask for solutions – ask for descriptions of problems. To do the former will attract lobbyists and force you into a frustrating auction of promises. Doing the latter will give you time to think, allow rival pressure groups to neutralise each other, and help build a consensus around any decisions that you ultimately make. Your network of informers and staff need to understand that you expect high standards from those who brief you but this often encourages rather than discourages them. Psychiatrists never tell you what do to. They tell you to talk through your problems. The right answers suggest themselves. That’s ‘the talking cure’.
6. Show your working. By making decisions in a more transparent way, you can explain trade-offs, enhance your reputation for inclusivity and avoid accusations of partiality. The ‘crowdsource a description of the problem’ advice helps here. In the past, this involved bureaucracies and checks and balances. It created monopolies and gatekeepers. It is so much easier to do this now in a highly visible, productive and human way. This is what a blog can help you with.
7. Certainty stops you thinking and silences your advisors. Projecting an air of open-mindedness and a willingness to be persuaded results in better decisions and fewer unintended consequences.
8. Avoid unnecessary partisanship. Politicians always overestimate how much it impresses others. It creates unwanted enemies and cuts off the valuable flow of information that your networks can bring you. Politicians often confess that their best advice sometimes comes from candid and not-unfriendly opponents
9. The ‘big idea’ is dead. Think about it. When is the last time that a politician or organisation ‘unveiled’ a ‘solution’ or a ‘Big Idea’ that no-one had thought of before? Remember how well that was received? Forget it. People don’t want to read your prescriptions. They want to work with you to write them. Your problem – indeed, this may be the biggest ethical challenge that you face – is how you ensure that your interactivity doesn’t skew your decisions in favour of the interests of ‘active citizens’ and away from those of people with mild preferences or those who are unable or unwilling to interact with you when you’re framing your policies.
10. Be good. There was a time that politicians could inhabit a closed order in which they were only judged by the standards of their caste. Those days are over. By being open and interactive, by building a network of friends and informers, by showing your working and being inclusive in the way you make decisions, you will be able to take your place among the more trusted and respected associates that the public encounter every day.

OK, OK, they’re not finished. And none of them ar

(Note: A minor edit was added at 9.58am to point 9)

Later this week, a document will be published outlining what civil servants can and can’t do with social media during the election ‘purdah’ period.

I’ve been given an outline of what guidance it includes and I’m here to tell you now that – when you see it, I think you will agree with me – that it is the most spectacularly stupidly moronically pusilanimous bit of thick box-ticking bureaucrat-ese that you will ever stumble upon.

Think what the most stupid thing that they could say could be. Then times it by ten. It’s more stupid than the result. Unless someone changes their mind in the next few days…..

We’ll see….

Liz has a couple of plain English videos worth looking at here.

Three articles have caught my eye over the weekend:

1. Wikipedia and the law: The libel laws haven’t yet caught up with the existence of Wikipedia. This is a problem – and it offers a huge advantage to those with the means to use lawyers to intimidate. The article itself is short and to-the-point, but Padraig Reidy works for Index on Censorship – he and blogger Jack of Kent are rather on top of this subject generally. Both sites are worth bookmarking.
2. Reaching council residents with social media: A good article by Simon Wakeman leaves me with the usual question: What steps are being taken to encourage elected councillors to be the channel for this kind of communication?
3. The Power of Information Taskforce Report: It’s online and open to comments for two weeks. Probably more on this later…